As datasets capturing human choices grow in richness and scale, particularly in online domains, there is an increasing need for choice models flexible enough to handle data that violate traditional choice-theoretic axioms such as regularity, stochastic transitivity, or Luce's choice axiom. In this work we introduce the Pairwise Choice Markov Chain (PCMC) model of discrete choice, an inferentially tractable model that does not assume these traditional axioms while still satisfying the foundational axiom of uniform expansion, which can be viewed as a weaker version of Luce's axiom. We show that the PCMC model significantly outperforms the Multinomial Logit (MNL) model in prediction tasks on two empirical data sets known to exhibit violations of Luce's axiom. Our analysis also synthesizes several recent observations connecting the Multinomial Logit model and Markov chains; the PCMC model retains the Multinomial Logit model as a special case.

As datasets capturing human choices grow in richness and scale, particularly in online domains, there is an increasing need for choice models flexible enough to handle data that violate traditional choice-theoretic axioms such as regularity, stochastic transitivity, or Luce's choice axiom. In this work we introduce the Pairwise Choice Markov Chain (PCMC) model of discrete choice, an inferentially tractable model that does not assume these traditional axioms while still satisfying the foundational axiom of uniform expansion, which can be viewed as a weaker version of Luce's axiom. We show that the PCMC model significantly outperforms the Multinomial Logit (MNL) model in prediction tasks on two empirical data sets known to exhibit violations of Luce's axiom. Our analysis also synthesizes several recent observations connecting the Multinomial Logit model and Markov chains; the PCMC model retains the Multinomial Logit model as a special case.

Motivated by generating personalized recommendations using ordinal (or preference) data, we study the question of learning a mixture of MultiNomial Logit (MNL) model, a parameterized class of distributions over permutations, from partial ordinal or preference data (e.g.

Prevailing methods for assessing and comparing generative AIs incentivize responses that serve a hypothetical representative individual. Evaluating models in these terms presumes homogeneous preferences across the population and engenders selection of agglomerative AIs, which fail to represent the diverse range of interests across individuals. We propose an alternative evaluation method that instead prioritizes inclusive AIs, which provably retain the requisite knowledge not only for subsequent response customization to particular segments of the population but also for utility-maximizing decisions.

As datasets capturing human choices grow in richness and scale, particularly in online domains, there is an increasing need for choice models flexible enough to handle data that violate traditional choice-theoretic axioms such as regularity, stochastic transitivity, or Luce's choice axiom. In this work we introduce the Pairwise Choice Markov Chain (PCMC) model of discrete choice, an inferentially tractable model that does not assume these traditional axioms while still satisfying the foundational axiom of uniform expansion, which can be viewed as a weaker version of Luce's axiom. We show that the PCMC model significantly outperforms the Multinomial Logit (MNL) model in prediction tasks on two empirical data sets known to exhibit violations of Luce's axiom. Our analysis also synthesizes several recent observations connecting the Multinomial Logit model and Markov chains; the PCMC model retains the Multinomial Logit model as a special case. Papers published at the Neural Information Processing Systems Conference.

Motivated by generating personalized recommendations using ordinal (or preference) data, we study the question of learning a mixture of MultiNomial Logit (MNL) model, a parameterized class of distributions over permutations, from partial ordinal or preference data (e.g. Despite its long standing importance across disciplines including social choice, operations research and revenue management, little is known about this question. In case of single MNL models (no mixture), computationally and statistically tractable learning from pair-wise comparisons is feasible. However, even learning mixture of two MNL model is infeasible in general. Given this state of affairs, we seek conditions under which it is feasible to learn the mixture model in both computationally and statistically efficient manner.

In this paper, we study the assortment optimization problem faced by many online retailers such as Amazon. We develop a \emph{cascade multinomial logit model}, based on the classic multinomial logit model, to capture the consumers' purchasing behavior across multiple stages. Different from existing studies, our model allows for repeated exposures of a product, i.e., the same product can be displayed multiple times across different stages. In addition, each consumer has a \emph{patience budget} that is sampled from a known distribution and each product is associated with a \emph{patience cost}, which captures the cognitive efforts spent on browsing that product. Given an assortment of products, a consumer sequentially browses them stage by stage. After browsing all products in one stage, if the utility of a product exceeds the utility of the outside option, the consumer proceeds to purchase the product and leave the platform. Otherwise, if the patience cost of all products browsed up to that point is no larger than her patience budget, she continues to view the next stage. We propose an approximation solution to this problem.

Assortment optimization is an important problem that arises in many practical applications such as retailing and online advertising where the goal is to find a subset of products from a universe of substitutable products that maximize a seller's expected revenue. The demand and the revenue depend on the substitution behavior of the customers that is captured by a choice model. One of the key challenges is to find the right model for the customer substitution behavior. Many parametric random utility based models have been considered in the literature to capture substitution. However, in all these models, the probability of purchase increases as we add more options to the assortment. This is not true in general and in many settings, the probability of purchase may decrease if we add more products to the assortment, referred to as the choice overload. In this paper we attempt to address these serious limitations and propose a generalization of the Markov chain based choice model considered in Blanchet et al. In particular, we handle dynamic preferences and the choice overload phenomenon using a Markovian comparison model that is a generalization of the Markovian substitution framework of Blanchet et al. The Markovian comparison framework allows us to implicitly model the search cost in the choice process and thereby, modeling both dynamic preferences as well as the choice overload phenomenon. We consider the assortment optimization problem for the special case of our generalized Markov chain model where the underlying Markov chain is rank-1 (this is a generalization of the Multinomial Logit model). We show that the assortment optimization problem under this model is NP-hard and present a fully polynomial-time approximation scheme (FPTAS) for this problem.

The standard Gibbs sampler of Mixed Multinomial Logit (MMNL) models involves sampling from conditional densities of utility parameters using Metropolis-Hastings (MH) algorithm due to unavailability of conjugate prior for logit kernel. To address this non-conjugacy concern, we propose the application of P\'olygamma data augmentation (PG-DA) technique for the MMNL estimation. The posterior estimates of the augmented and the default Gibbs sampler are similar for two-alternative scenario (binary choice), but we encounter empirical identification issues in the case of more alternatives ($J \geq 3$).

Motivated by generating personalized recommendations using ordinal (or preference) data, we study the question of learning a mixture of MultiNomial Logit (MNL) model, a parameterized class of distributions over permutations, from partial ordinal or preference data (e.g. pair-wise comparisons). Despite its long standing importance across disciplines including social choice, operations research and revenue management, little is known about this question. In case of single MNL models (no mixture), computationally and statistically tractable learning from pair-wise comparisons is feasible. However, even learning mixture with two MNL components is infeasible in general. Given this state of affairs, we seek conditions under which it is feasible to learn the mixture model in both computationally and statistically efficient manner. We present a sufficient condition as well as an efficient algorithm for learning mixed MNL models from partial preferences/comparisons data. In particular, a mixture of $r$ MNL components over $n$ objects can be learnt using samples whose size scales polynomially in $n$ and $r$ (concretely, $r^{3.5}n^3(log n)^4$, with $r\ll n^{2/7}$ when the model parameters are sufficiently incoherent). The algorithm has two phases: first, learn the pair-wise marginals for each component using tensor decomposition; second, learn the model parameters for each component using Rank Centrality introduced by Negahban et al. In the process of proving these results, we obtain a generalization of existing analysis for tensor decomposition to a more realistic regime where only partial information about each sample is available.